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Social Media in Plain English

Social Media in Plain English Taal: Engels
Download (PDF): Social Media in Plain English
Highly competitive companies have taken the aggressive path and actively pursued the "Social 5-Pack," made up of: Facebook, Twitter, Google+, LinkedIn and YouTube. This is in line with the aim to engage their target market and existing client base to fill the top of the sales funnel as well as understand the prevailing consumer preferences and behaviors to ensure brand loyalty. Given the power of social media, it is critically important for businesses to work through their strategies and develop processes to lead to scalability, efficiency, and successful social engagement. This free eBook, "Social Media in Plain English" provides you with all of the necessary information to understand the full potential of social media. You will learn how to harness its latent power so you can make smarter decisions on how you can integrate it into your marketing.

Social Media for Corporate Innovators and Entrepreneurs

Social Media for Corporate Innovators & Entrepreneurs Taal: Engels
Auteur(s): Stefan Lindegaard
Download (PDF): Social Media for Corporate Innovators and Entrepreneurs
“How can my company use social media to bring out better innovation faster?” This is the key question that Stefan Lindegaard explores in this free ebook, which covers issues such as:

• What are the benefits of using social media for innovation efforts?
• What are the challenges and how can you overcome them?
• How can the different social media platforms help bring out better innovation faster?
• How should companies approach social media for this purpose?
• How can innovation leaders get a better understanding of social media and start maximizing the value of their virtual networks?

Social media has the potential to be a game changer for how companies innovate and companies need to pay full attention to the intersection of open innovation and social media if they want to out-innovate their competitors. This might be unchartered territory, but it is full of interesting opportunities.

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